What Is Break Even Point? Definition, Meaning and Formula Glossary

First, let us give you a brief idea of what these numbers from General Motors’s Annual Report (or 10K) signify. In the above graph, the firm attains Shut-down Point at L, when AR is equal to AVC. The Management Dictionary covers over 1800 business concepts from 5 categories. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. This means that Steve’s team needs to sell $2727 worth of Steve’s Root Beer in that month to break even.
- This means you need to sell 60 tables to cover all your costs (fixed and variable) and reach the break-even point.
- The break-even point is a fundamental piece of information for your price calculation.
- Scale effects can lower unit costs, making high volumes more economical than small series.
- It’s an internal tool, not a calculation, typically shared with outsiders like investors.
- The demand curve is the average revenue curve, where each point on the curve represents the price of the product and quantity sold in the market.
- Since the expenses are greater than the revenues, these products great a loss—not a profit.
Definition of Breakeven Point

Analyzing the break even point also helps determine the magnitude of risks involved. A break even point will also show whether the product could sustain in the market with that amount of risk involved. But also experienced business owners should pay close attention to the power behind the break-even analysis. As simple as it might seem, it can uncover hidden and expensive cost components along the supply and value chain of your business. If you’re just starting out with your ecommerce business and have to manage a limited financial budget, knowing the BEP is crucial to assess and control your profits.

What is Break-even Analysis?
As an illustration, we can take the example of buying shares of company A at a price QuickBooks ProAdvisor of Rp11,000. Explore its dynamic formula and applications for strategic trading decisions, unlocking market insights. By performing a break even analysis, the company knows the number of sales where they would break even in advance. For example, if you produced headphones at a production cost of $8 per headphone, your break even point would occur when you would have generated $80000 in sales.
BEP in Dollars
Factors such as semi-variable costs can significantly skew the accuracy of break-even accounting calculations. Additionally, it may not take into account qualitative nuances like competition dynamics, consumer behavior trends, and industry disruptions, which are crucial for devising a robust business strategy. The normal profit and break-even point are fundamental concepts in economics and business studies.

The difference between a firm’s total revenue and its explicit costs, as reported on the firm’s financial statements. The opportunity costs of using the firm’s own resources, such as the value of the owner’s time or the use of the firm’s own facilities, which are not recorded as accounting expenses. Once the break-even number of units is determined, the company then knows what sales target it needs to set in order to generate profit and reach the company’s financial goals. Are you saying that Ivana does not need fixed costs, or that she does? The latter is true, she must have fixed costs to calculate break even.
Breakeven Point Definition
The break-even point definition economics break-even point (BEP) is where a business’s total revenue covers all its total costs (fixed and variable). At this sales level, the business earns no profit but also incurs no loss. Understanding the break-even point helps businesses set sales targets, plan pricing strategies, and avoid losses.
Now that you know your obvious and not so obvious occurring costs, the price of your products is another factor that determines your profitability. In business, the break-even point is when a company’s total earnings equal its total expenses. In other words, it means the business has covered all costs and is no longer losing money. In this blog, you will get a detailed overview of what break-even analysis is, why it’s important, its key components, and the formula used for calculation.
- Now, as noted just above, to calculate the BEP in dollars, divide total fixed costs by the contribution margin ratio.
- It is used broadly, be it the case of stock and options trading or corporate budgeting for various projects.
- This analysis aids in setting goals, evaluating new ventures, and managing uncertainties effectively.
- If a company has low fixed costs, it will have a lower break-even point in sales.
- In cases where the production line falters, or a part of the assembly line breaks down, the break-even point increases since the target number of units is not produced within the desired time frame.
Changes in the operational efficiency, market conditions, or scale of operations can also affect the break-even point. For instance, if a company negotiates lower raw material prices or achieves economies of scale, its variable costs per unit may decrease, leading to a lower break-even point. The shutdown point where the price is equal to AVC occurs at a price of $10, and a quantity of output of 100 units. The firm is willing and able to produce output for sale if the price at least covers variable cost per unit. The break-even analysis, or the comparison of sales to fixed costs, is a tool used by businesses and stock and option traders. It’s essential for determining the minimum sales volume required to cover total costs and break even.

For 2018 the Automotive and other selling, general, and administrative expense or fixed costs was $9,650MM. In the above graph, we can see that E is the break-even point as Total Revenue at this point is equal to the Total Cost. At point E, the firm has attained normal profits or a No Profit No Loss situation.
Now that you know when to use which break-even formula, let’s take a closer look at its single components. To identify the BEP of your business, you need to perform a break-even analysis. So if you want to fully understand the break-even formula, you’ll get a ton of value from today’s guide. Today, you’re going to learn everything you need to know about profitable online sales. Track the right SaaS marketing metrics to improve performance, reduce CAC and align marketing with business growth.
